"What did your parents think," Alfonsi asked, "when you said, 'I'm dropping out of college, I'm moving to Memphis to start a fake conspiracy theory?'" "I remember thinking, 'Okay, why do people identify with this so much?' And just thinking, like, there was this energy in Memphis for this idea, and that I would always regret it if I didn't lean into that." "I remember being fascinated by it," McIndoe said. "Did you think at that point, like, 'This is awesome' or 'What have I done?'" Alfonsi asked. "In cafeterias and, you know, stadiums like 'Birds Aren't Real' at high schools." "So I'm getting pictures sent to me of Birds Aren't Real graffiti and Birds Aren't Real chalkboards and seeing you know chants," McIndoe said. Peter's friend, Ally Perkins, innocently posted a video of that day online and then everything changed. "Wake up America! Birds are not real, they're a myth, they're an illusion. "I'm angry, and I'm here to protest," McIndoe yelled at the time. Sign in hand, he took to the streets of Memphis, adlibbing a stream of absurdities.
"It was just the most absurd thing I could think of."
"And so how did you get to Birds Aren't Real as the thing that's on the sign?" Alfonsi asked. "I remember thinking it would be very interesting if someone was in this situation with a sign that had nothing to do with anything that's going on here," McIndoe told Alfosni.
A day after President Trump's inauguration in 2017, McIndoe was hanging out with friends in Memphis on the roof of a building when they heard demonstrators in the streets below. McIndoe stayed out of jail and enrolled at the University of Arkansas with no intent to hatch Birds Aren't Real.
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